Privacy and Cookie Policy

ATX Fitness US Privacy Policy

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This privacy policy outlines how this website (hereafter referred to as "the Store") collects, uses, and protects your personal information when you visit or use this website. The Store is committed to ensuring that your privacy is protected in compliance with applicable privacy laws, including the California Consumer Privacy Act (CCPA).

If we collect personal information from you that can identify you, such as your name, contact information, or payment details, you can be assured that it will only be used in accordance with this privacy policy. In addition, you have the right to request access to, delete, or opt-out of the sale of your personal information. Further details about your rights can be found in this policy.

The Store may also use your personal data for statistical, marketing, and functional purposes to improve our services, deliver personalized content and advertisements, and enhance your overall user experience. This data may include information on your browsing behavior, device usage, and interaction with our website. You may choose to opt-out of certain marketing practices or request that your data not be used for these purposes, at any time.

The Store may update this policy periodically, and any changes will be reflected on this page. Please review this policy regularly to stay informed of any updates or changes that may impact your privacy

rights.

To provide you with the services offered on this website, we require certain personal information. This includes, but is not limited to, your name, email address, phone number, shipping and billing addresses, and payment information. We collect this data to facilitate order processing, enable secure transactions, deliver products, provide customer support, and personalize your shopping experience. Additionally, we may collect data related to your device, browser information, and user activity on the website for the purposes of improving our services, enhancing your experience, and for security, statistical and marketing purposes. By using this website, you consent to the collection and processing of the necessary information as outlined in this privacy policy.

You have the right to restrict the collection and use of your personal information in the following ways:

• Whenever you are asked to fill in a form on the website, you can opt-out by checking the box that indicates you do not want your information to be used for direct marketing purposes.
• If you have previously consented to our use of your personal information for direct marketing purposes, you have the right to withdraw that consent at any time. To do so, please contact us using the details provided in the Contact Us section.

We will not retain, use, or disclose your personal information to third parties without your consent, except when required by law, for internal use to build or improve the quality of the services, and when necessary to provide the services you request, or to prevent, detect, or investigate data security incidents or protect against malicious, deceptive, fraudulent or illegal activity. If you have provided consent, we may send you promotional information about third parties that we believe may be of interest to you, but only if you have explicitly opted-in to receive such communications.

Under the California Consumer Privacy Act (CCPA), you have the right to:

• Request that we delete personal information that we collect about you.
• Request us to update any inaccurate personal information.
• Know what personal information is collected about you.
• Access personal information that is collected about you.
• Know what personal information is sold and/or shared and to whom.
• To opt-out of the sale and/or sharing of your personal information.
• Limit the use and disclosure of sensitive personal information.
• Non-discrimination in the exercise of your privacy rights.

To submit a request, please use the Contact Us information provided on our site. In some cases, a small fee may be required to process your request.

If you believe that any of the personal information that we hold about you is incorrect or incomplete, please notify us as soon as possible using the Contact Us section, and we will promptly make the necessary corrections.

Our website may contain links to other websites of interest. However, once you have used these links to leave our site, you should note that we do not have any control over that other website.

Therefore, we cannot be responsible for the protection and privacy of any information which you provide whilst visiting such sites and such sites are not governed by this privacy statement. You should exercise caution and look at the privacy statement applicable to the website in question.

We are committed to ensuring the security and privacy of your personal information in compliance with applicable privacy laws. To prevent unauthorized access, destruction, use, modification or disclosure of your personal information, we have implemented appropriate physical, electronic, and managerial procedures to safeguard and secure the data we collect online. Additionally, we will take reasonable steps to ensure that any third-party service providers we engage with also adhere to data protection standards that meet or exceed privacy law requirements.